Hello there, potential magazine editors! If you’re reading this, chances are you’ve been dreaming of starting your online magazine for a while now. Hence, you’d want to know how to start a magazine online, and that’s what we’re here for! Catchy titles, stories that would make readers think, and of course, a magazine to call your own – what could be better?
Since prints are on the verge of extinction, digital magazines have become an excellent platform for editors to reach readers, no matter where they are. And it’s easier than you think to get your magazine off the ground.
The fact that the once print-only magazines like Harper’s Bazaar and the New Yorker are doing wonders on the digital front eliminates the what-ifs from the picture.
So, let’s go through the basic steps of how to start a magazine:
How to start a magazine: Types of Magazines
Back in the old days, print magazines ruled the market. But since then, e-magazines have taken over, and it’s all digital now. So, when you think of how to start a magazine, make sure that you know what types exist:
These are usually a replica of print magazines but made for digital reading. They come with the same layout and design as any printed magazine, just in electronic format. However, their production takes more time than HTML magazines.
This publication type is best suited for marketing and promotional purposes. Unlike PDFs, flipbooks have interactive features like clickable images and links that can be embedded into them. And since they’re more dynamic, readers can easily share them with their peers on social media.
These are interactive PDFs (or flipbooks, for that matter) and great for magazines with a lot of multimedia content. Since Flash magazines can store videos and other media, they’re perfect for entertaining readers with more interactive content. But there are some limitations: Apple blocked Flash long ago, and some browsers still don’t support it.
These magazines use the same technology as websites but with magazine-like designs. HTML magazines are great because they’re highly customizable and can be viewed on any device or browser. But starting a magazine like this often requires more coding knowledge than other types.
So how do you decide which magazine type to use when learning how to start a magazine? First, consider how much time you can dedicate to creating your magazine and how much you’re willing to invest. Also, how long do you think your magazine will last?
If you’re starting a seasonal magazine, go with the HTML option. But PDFs might be better if your magazine is meant to endure more than a few months.
How to Start a Magazine Online: Step-by-Step Guide
Once you know the type of magazine you’ll create, it’s time to take action and make your dreams a reality. Here’s how to start a magazine online:
How to Start a Magazine: Step 1
Make Research Your Win
Before you even start creating the content for your magazine:
- Do some research.
- Check out how other magazines handle their online issues and structure content.
- Look for ideas that could work for the type of magazine you’re creating and how to make it stand out from the rest.
Imagine it like putting together a puzzle, but you have to find the pieces first. Research is the most detail-oriented part of how to start a magazine, and it’s also the most important. So, take your time to get it right.
How to Start a Magazine: Step 2
Create a Magazine Layout
Create a layout for your magazine that makes sense and attracts the reader’s attention. It is also where you decide how to present the content. If you’re going with an HTML magazine, chances are you already have a template in mind. But you’ll have to get a little more creative to create a PDF magazine.
One thing that’ll help you along is to determine how to break down content into different sections. For example, you could have sections like interviews, how-tos, and reviews for an online magazine.
How to Start a Magazine: Step 3
Create Your Magazine’s Content Strategy
The content strategy is the backbone of your magazine. It covers:
- How often you’ll release new issues
- How often you’ll update existing content
- How much content you’ll include in each issue
- What topics will your magazine cover
Once you have these basics down, creating content for your magazine should become more accessible.
Start by creating an editorial calendar. It will help you plan how often to release new content and how to structure each issue. It can also help you track how the magazine’s been doing over time and what type of content resonates with your audience.
How to Start a Magazine: Step 4
Name It and Domain It
This is a crucial step in learning how to start a magazine. You can’t create a magazine without giving it a name. So come up with something catchy, unique, and memorable. It should also reflect the nature of your magazine so that your audience knows what they’re getting into.
Next, purchase a domain. Choosing a domain can be complicated, but try getting one that’s easy to remember and won’t conflict with any other brand. These tips can come in handy when choosing a domain name:
- Keep it short and simple
- Avoid using hyphens and underscores; they can be confusing.
Take the time to do a quick Google search and make sure someone else isn’t using your desired domain name.
How to Start a Magazine: Step 5
Promote Your Magazine
You can reach the gist of how to start a magazine, but how will people know about it? It’s time to promote your magazine. Here are some ways to get the word out:
- Create a social media presence – create accounts on your audience’s platforms and start posting regularly.
- Share content snippets – share excerpts from your magazine on social media to get people interested in reading more.
- Reach out to influencers – look for influencers with a similar audience as yours and see how you can collaborate.
- Create a newsletter – start sending out newsletters with updates and offers to keep people in the loop.
- Start a blog – offer readers more information about the magazine and how it’s progressing by blogging.
FAQs on how to start a magazine online
When contemplating how to start a magazine, you might have many questions. To make things easier, here are some that come up often:
Do I Need a Team to Start an Online Magazine?
It depends on the scope of your magazine. If you’re starting, you can probably handle it yourself. But for a more significant impact, it’s best to have a team of editors, writers, designers, and so forth.
How Much Money Do I Need to Start an Online Magazine?
It depends on your willingness to invest. You can start a magazine with just a few hundred dollars.
What is the Best Platform for an Online Magazine?
The best platform for an online magazine is WordPress. It’s a versatile CMS that offers plenty of features and design options. Plus, with the help of a few plugins, you can easily extend its capabilities.
Start Your Magazine Now
By now, you must have a good understanding of how to start a magazine online. All you need to do is put your ideas into action and take the first step. Then, with consistent effort and dedication, you can create a successful online magazine that will resonate with readers.
So, don’t hesitate and start creating today!